Nice to see you here.

hello@plg.agency

Great Example of an Intro Email

"My name is Jamie, and I'm the CMO at SaaS Company.

I saw the work you did for Calendly, and believe you could help us much the same way.

I'd love to hire you to help us with our free-to-paid conversion, along with some other content marketing strategy. Our timeline looks like dates and we'd like to keep the budget under $12k.

I attached a 2-page outline of what we’ve tried and failed, and what we’re doing now. You’ll also see some examples of our current content marketing with links.

Full disclosure: I'm talking with a few other agencies right now, as we need to work quickly. Here’s my Calendly link so we find time this coming week.

Talk soon.

FAQs

  • We help clients in tech, healthcare, consumer goods, and more. We're especially great at helping SaaS companies adopting, or using a product-led model. This can be a tiny startup, a pre-IPO unicorn, or a fortune 500 company.

  • All PLG clients work directly with our founder, Adam Lambert. Depending on the project's requirements, Adam may bring in additional experts to deliver the best work possible. We'll discuss all this before launching your project.

  • We work with all major marketing platforms, social sites, and CMS. We can use these existing data sets and content to make impactful changes to your business.

  • Our work is tailored to each client. We can adapt to most reasonable budgets. The cost is dependent on your goals, deadlines, and business impact. As a guide, most clients choose a quarterly engagement, starting at $8k/month. We can give you a ballpark estimate after reviewing your requirements.

  • We invoice 50% up front, and the remainder on completion of our work.

  • We've worked in-house with outstanding companies across the U.S. and Europe. If Adam is available to travel, he's happy to assist you on-site with your project.

  • As projects are completed, new availability opens weekly. Email us directly. and if you need full-time, hands-on assistance.

  • Yes. Messaging and copywriting are PLG strong suits.

    To properly position your products, and get the attention of your ideal customers, we'll need to dive into the language they use, and the language used by your company.

  • • Has a decision maker running the project

    • Loves our previous work

    • Open to fresh ideas and perspectives

    • Willing to trust our process

    • Understands the value of Product-Led Growth